International Advertising Association
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DAY 1 (28/9/2021)
TIME
FORMAT
SPEAKER
TOPIC
9am
Opening of Conference
Joel Nettey

World President & Chairman, IAA

9:10am
Video
This is Africa
9:20am
Keynote Presentation
H.E. Wamkele

Mene Secretary General, AfCFTA Secretariat

9:45am
Exclusive
Declan Arhen

Director-Africa, Brand Finance

Launch of Brand Finance Top 150 Brands in Africa
10:05am
Panel
Panelists : To Be Confirmed
Moderator :
Robyn Curnow

Anchor, CNN Newsroom

Why Brands Matter in Africa.
10:50am
NETWORKING BREAK 10MINS
11am
Presentation
Juliet Ehimuan

Director, West Africa, Google

The role of technology in accelerating Africa's growth
11:25am
Presentation
Monali Shah

Head, Integrated Marketing Experience, Africa, The Coca-Cola Company

#21in21 - 21 lessons in 21 years of working
11:50am
Presentation
Mitchell Elegbe

Founder, Group MD & CEO, Interswitch

12:10am
Presentation
Tyrona Heath

Director, Market Engagement, The B2B Institute, LinkedIn

How Brands Grow: Great Marketing Drives Sustainable Growth for Companies
12:35pm
LUNCH BREAK 30MINS
1:05pm
Presentation
Tini Sevak

International Vice President, Audiences & Data, CNN

Trust & Transparency in the media in an African context
1:30pm
Panel
Panelists :
Prof. Fred McBagonluri

President, Academic City University College

Susan Makau

Managing Director, ISA Africa

Tom Doctoroff

Global VP, Strategy, IAA Global

Moderator :
John Chacko

President, IAA Malaysia & VP, Education, IAA Global

What's Next: The merging point for the next generation professionals in this new normal
2:10pm
NETWORKING BREAK 10MINS
2:20pm
Presentation
Serah Katusia

MD, East & Central Africa, GroupM & Media Com

Leadership in a challenging arena
2:45pm
Presentation
Terry Murphy

Managing Director, Nielsen South Africa

Trust in Advertising - Key markets in Africa and comparisons with the rest of the world
3:10pm
Panel
Panelists :
Ifeoma Dozie

Director, Marketing & Communications, Mastercard

Nana Essilfua

Tamakloe Marketing & Corporate Relations Director, Absa Ghana

Eloine Barry

Founder, African Media Agency

Andrea Opoku

Director & Ambassador, Women In Marketing Africa

The Kaleidoscope of Women Leaders in Africa: The Magic vrs the MBA
3:40pm
Wrap Up
Norkor Duah

VP & Area Director-Africa, IAA

DAY 2 (29/9/2021)
TIME
FORMAT
SPEAKER
TOPIC
9am
Highlights of Day 1
9:10am
Keynote Presentation
Hon. Kojo Oppong Nkrumah

Minister of Information, Ghana

How Brands partner Governments to propel economies during a COVID era
9:35am
Presentation
Andisa Ntsubane

Head of Marketing Strategy, Planning & Africa Marketing, Old Mutual Limited

10am
Presentation
Folake Ani-Mumuney

Global Head, Marketing & Corporate Comms., First Bank Limited

10:25am
Launch of IAA North Star
Dagmara Szulce

Managing Director, IAA Global

Sheba Nandkeolyar

VP, Diversity, Equity & Inclusion, IAA Global

11am
NETWORKING BREAK 10MINS
11:10am
Presentation
Kamini Redhi

Marketing & Communications Director, Southern Africa, Mastercard

The Future of Marketing
11:35am
Presentation
Angus Kneale

Chief Creative, Preymaker

PREYMAKER : AFRICA RISING
With advances in cloud technology & global connectivity, Africa’s creative workforce is being discovered by international studios looking for creativity, diversity & talent
12pm
Presentation
Linzi Boyd

Founder, The BoB Earth

How do we Connect, Learn and Trade for a new world?
12:50pm
LUNCH BREAK 30MINS
1:20pm
Panel
Panelists :
Lara Kayode

O.Kayode & Co.

Jenny Pienaar

Partner, Adams & Adams

Olusola Ogundimu

Integrated Legal Consultants

John Syekei

Bowmans, Kenya

Moderator :
Jeff Greenbaum

Chair, IAA Public Policy Council / Chairman, Global Advertising Lawyers Alliance)

Emerging Issues in Advertising Regulation in Africa
2pm
Presentation
Sonja Piontek

Global Keynote Speaker, UltraCreativity

UltraCreativity - Unleashing brand excellence and teaching the pheonix to fly
2:25pm
Presentation
Sumit Roy

Founder & Director, Univbrands

The five gears of building a brand A 30-minute learn-by-doing workshop on how simple building brands can be
2:55pm
Presentation
Ali Hussein Kassim

Chairman, Board of Fintechs, Kenya

The Impact of Technology on Marketing Today and in the Future
3:20pm
NETWORKING BREAK 10MINS
3:30pm
Panel
CNN
Creating brand stories for African brands to share with the world
4pm
Presentation
John Tavss

Founder & Futurist, Kaleidoko

Dean Donaldson

Founder & Catalyst, Kaleidoko

Reconsidering Storytelling as Your Brand North Star
4:30pm
Presentation
Gabor George Burt

Founder & Director, The Slingshot Group

5pm
What's Next
Joel Nettey

World President & Chairman, IAA

Norkor Duah

VP & Area Director-Africa, IAA

2Some content
3Some content

Notes: The organizers reserve the right to change the schedule, as well as the order of speakers

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